Simple issues might put buyers off from purchasing your art. It will not only ravage your business generally but will also affect your business network particularly. You will have to avoid these mistakes so that your e-commerce platform becomes the buzzword. If you are focused on your business, you will have to take that extra step. Remember that entrepreneurship is a challenging task. In this highly-technical world, you have to be up to date with the market trend, customer requirement, competitor’s strategy, and your resources. Work on your network so that you have every possible information to hit the ground.
Never make your artwork unavailable
One of the most substantial mistakes an artist can make is to sell art privately. You will have to make your artwork marketable, or else you will have nothing but disappointment. If your customers see that the product is not available, then they might switch to another platform. Hence, you will have to ensure that your products are known to art lovers at all points in time. For this, you have to keep an eye on the commodities and the demand in the market. When you see that the need for one product is going high, increase your stock.
Display your art correctly
When you become prepared to hang the art with wire or rings, don’t waste any time. If the artwork is not ready to dangle, it might compromise the sale. If the customers are not sure about the arrival of the art, they might lose interest. Hence, you have to be honest and definitive. You can include pictures of the art on the website and make notes regarding the description. Provide your customers with minute detail to grasp their attention.
Do not compromise on dimension
Yes, if you enter the incorrect dimension of your piece, your clients will be dissatisfied later on. The size you include must be in centimeters and correspond to the artwork. Some people do not have the frame dimension. However, if the artwork gets framed, add relevant information in the description box. It’s better to encompass artwork images hanging on a wall to show how it looks in the actual location.
Always work on photo quality
When you are trying to discover how to sell art online and make money, photographing the artwork says a lot about the product. Poor quality photographs will reduce your clients. Hence, you will have to make provisions for proper painting photography to highlight the best part of the image. When the image is sharp and bright, it will work wonders for you. You may also photograph the backside of the image and use the space for displaying crucial information. This strategy works best because it gives necessary details about the actual image.
Proper pricing is all that is required
In this highly competitive world, setting prices has become a tricky affair. It is significant that you include all the sale expenses and gives a transparent picture to your collectors. From packing cost to framing to designing gallery and shipping, you will have to provide every data. Believe it or not, proper pricing is worth it. Another area that you will have to contemplate is to keep the prices consistent across different platforms. If your customers discover that the prices are different, they will lose interest in your brand.
Work on your business skills
When trying to make a living by trading artwork, you will have to involve business skills. Hence, you will have to keep a trail of your resources and track your growth. It is a tedious process but a valuable one. Spend your time and effort in sharpening your business tactics because that is what will make you successful. If you take a look at successful artists, you will see that they have great marketing strategies. When you know the market situation and your potential, try mixing and matching the process to create something extraordinary and attractive.
You cannot neglect the details of the art frame because it is an integral part of the artwork. Mention description about the dimension of the frame, and provide the collectors with the relevant photographs.
When you are working in this field, view artists as your support system rather than your competition, some people view them as staunch competition. However, these artists might provide you with helpful tips that will assist you in arousing your spirit to work better. Remember that artists understand the trend far better than you. Work on your network with these individuals so that you can explore the opportunities in the market. Apart from this, you have to be cautious of copyright issues. It’s always better, to be honest in business. Remember that your customers will acknowledge your professionalism, efficiency, and honesty. If you are an original creator, the world will notice you soon.